The people who live the most fulfilled lives are those that give back to society. Families and communities that have the culture of giving live happier lives, pass down great values to the next generation and make their communities and the world at large a better place.
Technology has strengthened the act of giving by connecting people across the world, enabling greater success in the pooling of resources. Moreover, some trusted websites and organizations online have won the trust of givers by offering free, accountable and effective ways for transactions. Givers are able to send their funds directly to those that need support with no or very little transaction fees.
Good crowd funding websites have also set up good communication channels that allow givers and receivers to communicate easily. Through these digital establishments, you are assured of possible online fundraising success if you would like to gather funds for a cause that you believe in.
You need to be proactive in your fundraising drive to be able to be noticed above the over 250 million blogs online. It is a great idea to post your need to great crowd funding websites like Plumfund.com, and even spread your wings higher by creating your own blog or even website if you really believe in your cause. So what should you do to get the attention of the masses?
1. Let your audience connect with your story
People want to connect with your passion. Be open and share what inspired you to raise funds for the activity. Second, share the full story of the community, organization or activity that you are helping. Empathy sells, hence showing a good picture of the need for help can provoke people to help.
Another great way would be to interview other donors and volunteers that are already giving towards the cause. Action ignites more action. When people see others have shown interest to the cause, they get more convinced to join your team of giving. The existing donors and volunteers can also be instrumental in showing another side of the cause that may not have been highlighted.
2. How you state your facts matters
You will need to balance well between being specific and giving details. However, be careful not to crowd your page or blog with so much detail that will not be read. Utilize listings like bullets and numbering to effectively divide your facts and make them more readable.
Another successful way of making your cause believable is stating recent research or studies that are related to your cause. This elevates the need for the society to come together to counter the issue. You can also utilize this method effectively in your social media pages by using hash tags to sensitize the research report and connecting it to your cause.
Just like any life initiative, online fundraising campaigns are not as easy as they look. You will need to invest your time, hard work and skills to make things happen. Many people give up along the way when they do not get the anticipated results a while after posting their cause. Be patient and hopeful and your diligence should bear fruit with time.