How to Keep Customers Loyal to Your Brand
As the saying goes: "Quality is better than quantity", and this is key for understanding the effectiveness of brand loyalty. The probability of selling a product or service to an existing customer is 60-70%, with 65% of a company’s business said to come from existing customers. Companies such as Apple are the epitome of brand loyalty, with the tech company having a core of followers who will solely buy their products and stick with them throughout their lifetime. Here, we will look at exactly what it is that makes customers stay loyal to a brand.
How To Recover From Losing A Key Client: A Guide
Disappointing. Surprising. Down-right terrifying. Yes, these are all terms we’ve heard used to describe the loss of a major client. Whether you’re a one-man band, SME, or major organisation, losing a key client can have serious repercussions for your business. Unfortunately – although perhaps reassuringly – it’s something that almost every entrepreneur and business will face at some point. What’s more, the manner with which you react to the situation can lead to a net benefit in terms of both profit and professionalism. In this article we discuss how to recover from losing a key client and how the negative circumstance may be turned into a positive. Don’t burn your…
How to Choose a Call Answering Service
When choosing a call answering service, we need to consider these four tenets: Take advantage of any free trial periods, Watch out for long contracts, Get references, and Don’t be too concerned with high prices. For this article, we will assume that you have diligently followed these 4 steps and are ready for the next evolution how to your answering service running smoothly. We will explore a few industry tips & tricks on how to keep your service professional and reliable.
4 Green Technologies Shaping the Future
When you plan to fix up your home, you may be overwhelmed when you think about where you can invest your time and money. When your HVAC system unexpectedly breaks down, for example, you are going to service it quickly, but what about long-term improvements to help you live a more eco-friendly lifestyle?
How to Discover the Ideal Office Space for Your Business
Finding a new office space for your business can be challenging and requires careful thought and planning. A new office is much more than a simple change of address since the property you opt for will reflect your company's values, culture, and brand personality. Therefore, it's crucial to have a clear understanding of your requirements before setting out to seek new office space.
What You Can Learn From These Failed Startups
Starting a business is never easy, even when you have the best intentions and a passionate spirit. No matter how committed or excited you are about an idea or concept, it doesn’t dispute the fact that nearly half of all newly launched businesses will shut their doors within five years, unable to succeed beyond that mark. There are many reasons why this happens.
Reasons Why Integrating Recruitment Software Can Alleviate the Companies’ Hiring Process
The recruitment process in any organization is time-consuming and difficult. Companies and managers spend countless hours formulating the right description, advertising, screening, and interviewing. The problems are more evident when a traditional method is employed.
10 Ways How Live Chat Is Your Best Lead Generation Channel
Utilize live chat software for lead generation by providing real-time support, boosting website conversions, qualifying leads with chatbots, enabling co-browsing and video chat, reducing cart abandonment, implementing intelligent routing, reducing bounce rate, upselling with relevant deals, and integrating with CRM tools.
3 Ways Mega Companies Are Decreasing Their Energy Use
Several years ago, German industrial giant Seimens announced that they would be investing well over $100 million to reduce their carbon emissions and eventually become a climate-neutral company. Although this news was great for the planet, the company wasn't acting out of pure altruism. In fact, the company estimated that this upfront investment in energy-efficient technology would soon result in energy savings of well more than $20 million per year.
5 Ways to Make Your Business More Sustainable
These days, business owners have sustainability on their minds. Business owners are concerned not only about the environment and the future of our planet, but also about the importance of sustainability to the success of their businesses.
Four Steps to Starting a Business in France
Setting up your own business, no matter what it is, can be a daunting prospect. But doing this in France, where complicated bureaucratic forms in French are enough to scare off even the most determined entrepreneur, is many times more intimidating! To help you get started, here are four key elements to keep in mind when starting a business in France: 1. Find your niche When setting up a business abroad, you’ll face a number of concrete obstacles compared with local entrepreneurs. The language can present a significant barrier, not just for legal and other formal procedures (discussed in detail below), but also in terms of building business connections. To…
Effective Tips on Managing Your Business Remotely
Learn key tips for a thriving remote business: from hiring the right team to investing in top tech. Overcome challenges and succeed in the virtual workspace.