Business Planning 101: Helpful Tips & Tricks For Building A Stellar Business Plan

Business Planning

One of the most crucial skills an entrepreneur can possess is the ability to write an excellent business plan. The ability to convey your genius to others is the first step to driving your dreams towards fruition.

Communication is vital, so learn the language of business before you begin writing your next big business plan. Start now, and read over this brief article, highlighting some of the best tips and tricks for building a stellar, successful business plan.

Plan from the public’s perspective

The best perspective to take when writing out a business plan is that of the audience. You will need to clearly state the purpose of the plan.

Are you trying to secure funding for your business idea? Maybe you are trying to set out future plans for the company. Either way, cater the plan’s layout to a specific audience and purpose.

Research the market thoroughly

Investors respond well to entrepreneurs who have done the necessary footwork to collect the most effective pieces of information possible while planning out their business. Show that your business plan has plenty of meat on its bones.

Make sure your business plan includes a reference to the market size, the predictable growth, and how you plan to become relevant to the market. It is best to show that you have put considerable time and thought into marketing plans and strategies too.

Have a thorough knowledge of the competition

If you have done the necessary research on the market, then you will have become familiar with all the big players in the industry. Showing knowledge of the competition also shows that you have ideas on how to upstage them, and create a more effective product.

It is important to know whether or not the competition is vast or nonexistent, if there is a leader in pricing, and if the market is a particularly competitive one or not. You will want to convey just how you plan to effectively compete with the competition as well.

Ensure that you touch all bases in your plan

Not only should you be extremely detail oriented while writing out your business proposal, you should also make sure you cover all different bases. Here is a short list of sections that should be developed in your business plan.

  • The company
  • Products and services
  • The market
  • The competition
  • Management teams
  • Marketing plans
  • Operations

Go ahead and do the math

Though you cannot know exactly how finances will go when you start your business, you should always have a plan for every cent. Show that you are not going to haphazardly throw around money. Do the work, and do not skip out on doing the math.

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Anna Johansson is a freelance writer, researcher, and business consultant from Olympia, WA. A columnist for, and more. Anna specializes in entrepreneurship, technology, and social media trends. You can follow her on LinkedIn.

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